The biggest and brightest gold medal of the Games belongs to social media. NBC gets… the silver. Bloomberg News reports that primetime viewers dropped 18% from the 2012 Olympic broadcast and the media consumption habits of Millennials are to blame (aren’t we always?). But while…
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When I first applied to intern at O’Donnell Agency, I knew of the firm’s reputation as a marketing innovator, but I never expected to be swept up in the excitement from my first day by getting real-world insight into ideas, strategy sessions and tactics at…
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