Admit it. By now you’re so used to being ‘followed’ by ads associated with your online searches that you shrug it off. You search for a hotel for your trip to Disney World and within minutes see a sponsored post for an Orlando hotel on…
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Video success on social platforms used to depend on being short and sweet… or funny, or poignant, or shocking, but always short. The brevity catered to our shorter attention spans and the way users typically graze their way through a lot of content. But one…
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Tuesday was Primary Day in New York and the Bernie Sanders campaign deployed a special tactic to mobilize young voters: “New York Vote Bernie Today!” Snapchat geofilters featuring a cartoon-character Sanders standing next to Lady Liberty. This is not the first move out of their…
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